A Guide to Conducting Your Fundraiser

Below are some tools and suggestions to guide you through the process of conducting a fundraiser and creating your custom cookbook on cookbooktree.com.

General:

Why do cookbooks work for fundraising?

1. Customized cookbooks are very successful for fundraising because people love to see their recipes shared with others in the community and they also love to get new ideas to add to their menus at home.

2. Cookbooks can be created and sold at a reasonable cost which allows the organization to earn a greater profit.

Why should you use cookbooktree.com for your fundraiser event?

1. Cookbooktree.com allows several individuals to easily add recipes to cookbooks on-line. 

Cookbooktree’s cookbooks are professionally printed.

1.   Plastic spiral bound for 360 decree folding.

2.   Heavy Laminated color front and back cover.

3.   20 pound 92 white bond paper.

4.   Cookbooks are 5.5 X 8.5 inches in size.

Steps for Conducting a Fundraiser :

1. Determine individuals that will be organizing committee for the fundraiser event.

1.   This committee will be responsible for designing the cookbook and obtaining the recipes and information to be placed in the cookbook.  Select an editor to be responsible for overseeing and editing the the cookbook.

2.   Determine a fundraising goal.  How much do you want to profit from the sales of your cookbook?  This help you determine how much you need to make on each cookbook and how many you need to sell.

1. Design and create you cookbook.

1.   Create your account on www.cookbooktree.com

2.   Create a new cookbook.  Directions for creating your cookbook are located on the website. 

3.   Invite other members of your community to join cookbooktree.com and your cookbook by email (sample email), letter(sample letter) or word of mouth.  Remember the more contributors you have the more sales of cookbooks because everyone who participates will want a copy. For those without computer access print recipe form and distribute them (Recipe Form).  Set a deadline for the recipes to be entered or returned.

4.   Editor and organization members need to proofread all recipes for accuracy and content and check for consistent format of entered recipes.  You can print a copy of your cookbook for easier review.

5.   Promote and sell your cookbook.

1. Promoting and selling your cookbook.

1.   It is a good idea to presell as many cookbooks as possible.

2.   Consider advertising in your community newsletter or newspaper. 

3.   Place flyers advertising your cookbook and where it can be purchased.  Be sure to include cookbooktree website where it can be purchased online. 

4.   Send emails to members of your organization, contributing partners and people in the community.

1. Order your cookbooks

1.   Once you know how many cookbooks you need to deliver to the ones you sold locally you can order them online at cookbooktree.com.  Be sure to order extras as once people see your cookbook they will want to order their own and you will need extras for events in your community.

2.   Remember your cookbook will always be for sale on cookbooktree.com until you remove it from sale, so income will continually come in from your cookbook.  All you have to do is deposit the profits.

3.   Cookbooks will ship within 3 to 5 days after placement of order.

1. Deliver your cookbooks to those that have pre-ordered

1. Include you cookbooks for sale at events in the community.

1.   Make sure you have your cookbooks at events in the community such as bake sales and sporting events.

2.   Market them at local retailers and bookstores.